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Head of Marketing Content and Campaign (m/f/x)
starRadio and communication
München
40 weekly working hours
With professional experience
MARKETING, COMMUNICATION, B2B MARKETING
DIGITAL MARKETING, CONTENT STRATEGY, CAMPAIGN MANAGEMENT
MULTI-CHANNEL CAMPAIGNS
STRATEGY OPTIMIZATION
MARKETING KEY FIGURES
PROJECT MANAGEMENT
Project description:
To support our team at our client in the radio and communications sector, we are looking for a Head of Marketing Content and Campaign (m/f/x) for a permanent position at K-tronik as soon as possible. Does that sound interesting? Then we look forward to receiving your application!
Tasks:
- Provide technical leadership to the team in the successful implementation of strategic, data-driven and customer-centric marketing campaigns
- Allocate team resources to ensure priorities are met, tasks are completed on time and goals are achieved
- Further optimize the strategic direction and impact of product launches
- Support the narrative-led global planning process to ensure a smooth flow from planning to execution
- Improve content strategy by supporting the refinement of KPIs, goals and targets and strengthening understanding and strategic competence within the team
- Personally manage the implementation of key strategic campaigns (including an ABX campaign and key product launches)
- Contribute to the further development and optimization of style and format guides
- Promoting close collaboration with associated teams (regions, graphics, paid media, etc.)
Qualifications:
- Bachelor"s or Master"s degree/training in marketing, communication or a related field
- Additional certificates in digital marketing, content strategy or campaign management are an advantage
- 7-10+ years of experience in B2B marketing
- Proven experience in managing multi-channel campaigns (digital, social media, events, product launches)
- Strong strategic mindset with the ability to align content and campaigns with business objectives
- In-depth understanding of marketing metrics, analytics and performance tracking
- Strong collaboration and stakeholder management skills
-Highly organized and results-oriented, with excellent project management skills
We offer:
30 days vacation and flexible holiday planning
Regular team events
Award as Kununu TOP Company
Corporate Benefits
Company pension plan & capital-forming benefits
Free beverages
Individual further education
360° Support: feedback meetings, career planning, relocation support, etc.
Collegial and friendly working atmosphere
Your contact person:
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